Your brand – or the reputation for which your business is known – can serve as the best means for generating new leads and increasing sales. But, how to develop and execute a complex and active branding program presents its share of trials and challenges. Too often, the result can be an ad-hoc approach to marketing- one that is neither fully functional nor strategically integrated.
At Eberly & Collard Public Relations, we turn one- dimensional product or brand messages into interactive and engaging integrated marketing. For our clients, this lends to harvesting new customers or clients through a more efficient and effective model and in a qualified and quantified manner.
Our team accomplishes this by creating and managing copiously strategic publicity and promotional programs that boost our clients’ levels of acclaim and third-party endorsement; put their brands in the public eye; and result with business-to-business or business-to-consumer interaction with key targets.
Grounded by our expertise in unified content marketing and the eleven industry sectors in which we specialize, we help clients engage with their marketplaces and leverage publicity into results and revenue.